Le nostre conoscenze
La filosofia di OC&C è di trattare ciascun problema come unico, fornendo ai nostri clienti soluzioni realmente personalizzate anziché pacchetti generici.
Le pubblicazioni di OC&C illustrano la nostra capacità di pensare in modo creativo, generare nuove conoscenze e fornire una prospettiva nuova rispetto ai paradigmi di pensiero precostituiti.
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Small victories to galvanize action
Recently, we've worked with two very different clients (a retailer and a leisure operator) who are both going through a big change in strategy. The overall direction is clear, and the next step is to get the organization delivering
Virtually really here - AR powered by AI, analytics, and the GDPR data revolution
I’m straight from a secret meeting with an app developer south of the river - and my world has been rocked. The near-future of shopping doesn’t really exist
The perils of losing the human touch
Latest estimates place over 40% of jobs in the retail sector are at risk from automation. That would result in over 2 million lost roles in the UK, and impact 6.5% of the total working population
House advantage of bringing advertising in-house
I'm reading news today about P&G bringing more of its media in-house. It reminded me of a media training course I used to teach, likening media planning to playing roulette
No such thing as a free delivery
Consumer expectations of delivery continue their relentless march: speed of fulfilment is now rated by 8% of US consumers as the most important factor in e-commerce decisions, up from 2% in 2017, according to Kibo
What was Facebook thinking?
The confusion (not least among US senators) as to Facebook's strategy and business model continues. The continued accusation of "Facebook is selling your data!" is of course not helpful, because it doesn't
Digital spoils: are B2B and Services businesses falling behind?
We serve some of the world’s leading disrupters. They want to know what new worlds there are to conquer, where the weak points in today’s models are in terms of customer needs or cost to serve and how they can transform these
Omni-channel is dead
We've sent flowers and written a nice note. I think the eulogy was kind. But Omni-channel is dead, and retailers need to focus
Automatic for the people? Automation versus increasing labour costs in retail
A new release today from the Office for National Statistics showing a 4% increase in labour costs per hour and rising wage inflation in the UK