Our Insights
The philosophy of OC&C Strategy Consultants is to treat each problem as unique, providing truly customised solutions rather than generic packages for our clients.
This selection of OC&C's publications illustrates our ability to think creatively, generate new insights and provide a fresh perspective on established thinking.
In this section you can view and download our strategic "Insights"; short provocative pieces that we write as food for thought for our clients.
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False dawn
In the toughest grocery retail conditions for a generation, it's not scale so much as fleetness of foot that counts, reveals the latest OC&C Top 150
Making it click
It is no secret that as the world’s second most populous country India holds a vast opportunity for any consumer brand with its 1.2 billion consumers; half of these are below the age of 25 and 65% are below the age of 35
Teaching the world
With increasing globalisation, digitalisation and a burgeoning middle class in former developing countries, students the world over are increasingly considering studying abroad
The great mall of China
Retail sales in China are still showing double-digit growth that is not only fuelled by rising consumer incomes but also a booming construction landscape
Stunted growth
A dramatic slowdown in growth among the world’s biggest FMCG giants is underlined in our OC&C Global 50 rankings
Sporting chance
With sponsorship levels within sport having surpassed $30bn worldwide, and premier sporting competitions only growing in attractiveness to sponsors, sports sponsorship will continue its strong growth
Global warning
The B2B Services sector is diverse but contains some of the world’s most successful businesses. Leading players are capitalising on waves of outsourcing
Journeys to the west
The classic Ming Dynasty novel “Journey to the West” tells the tale of Xuanzang, a Chinese monk trekking to India to study Buddhist scriptures alongside a colourful collection of magical characters